This event is an In-Depth Seminar. In-Depth Seminars are separately ticketed events for a $100 fee. They take place on Wednesday, June 3rd, from 2:00-5:00 pm, before the full Conference begins.

Most fundraising campaigns follow an exhausting pattern: rushed planning, frantic execution, then silence until the next crisis. This workshop breaks that cycle. Skip sitting through hours of theory and build a real, functional campaign instead. You’ll walk away with your complete framework: strategy, audience plan, messaging approach, and channel calendar. 

The workshop breaks down what makes campaigns successful: understanding your audiences, crafting core messaging, selecting effective channels, and building realistic timelines. Technology gets demystified early—donation platforms, CRMs, and email software become affordable tools, not corporate intimidation tactics. You'll work on your own campaign throughout, get feedback from fellow participants, and leave with ready-to-use templates, channel-specific AI prompts, and clarity on your technology options. 

This approach is designed for arts leaders managing fundraising without dedicated development staff, anyone tired of starting from scratch with every campaign, and fundraisers seeking approaches that actually work without leading to burnout.