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Segmenting for the Win: Strategic Stewardship and Cultivation to Raise More

Date Range
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Session Type
Session

Trying to connect meaningfully with every donor on your list can feel overwhelming—and it’s rarely sustainable. The key to long-term fundraising success is intentional segmentation paired with strategic cultivation and stewardship. In this session, you’ll learn how to organize your donors into small, mid-size, and major segments that align with your organization’s goals, and how to tailor your outreach so your time and energy are invested where they matter most.

Speakers

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Courtney Huffman
Courtney Huffman, MSOL, CFRE, currently serves as the Executive Director of Kantorei. Courtney is a nonprofit executive and arts advocate with more than a decade of experience leading cultural...